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A bright mobile future with Near Field Communications

Having spend a few hours this week watching a webinar from NARM on the future of Mobile it was great to hear about a new technology that we believe will have a huge impact on the Entertainment industry and it is called Near Field Communication. According to Wikipedia it is:

"Near field communication, or NFC, is a set of short-range wireless technologies, typically requiring a distance of 4 cm or less. NFC operates at 13.56 MHz and at rates ranging from 106 kbit/s to 848 kbit/s. NFC always involves an initiator and a target; the initiator actively generates an RF field that can power a passive target. This enables NFC targets to take very simple form factors such as tags, stickers, key fobs, or cards that do not require batteries. NFC peer-to-peer communication is also possible, where both devices are powered."


So of the uses of this is in entertainment:  

• Mobile ticketing in concerts.
• Mobile payment: of retail goods. 
• Smart Promotions: read RFID tags on merchandise.

This is only the beginning and we look forward to developing our systems to use this and any other technology to get the entertainment to the people.  

Is the voice of the Indie and Consumer getting heard. Maybe.

"In Maverick Entertainment cases, Judge Howell orders (pdf) the copyright holders to dismiss all the cases for which they indicated they would not name the defendants. This means that it will result in a dismissal “for all John Doe defendants for which the plaintiff has received identifying information as of February 1st, 2011.”

This is a particular ruling since this John Doe strategy was allowing the RIAA goons to gang pillage logfiles of the various ISPs and just go trolling for victims.   We are not in favor of you stealing music and we hope you buy ours.  However! 1 thing we'll not do is sue the consumer for Copyright infringements.

Now the moment one Cloud Streaming services places 1 Altavoz song inside on their "Cloud":  1st) we'll know 2nd) We'll publicly bust them, 3rd) we can hire lawyers. In fact our IP lawyer is one of the very bes59t in DC. 

The Altavoz Family feels that if you are offered the music in the ways that you want it at a reasonable price. We everyone knows that the artists are getting paid and you get to Help Earth.   Who's not for all of that and then some. We now are ready to offer the world all of it. Bricks to Clicks is not some dream of a you internet pioneers some 17 years ago.........

It's the Future of Music Today.........



BTW Here is the link to  Cashman Law Firm's blog.  They have been representing some of the victims of the RIAA GraySuit hitman http://www.cashmanlawfirm.com/home/cashman-law-firm-blogs. So if you have been served papers regarding such matter you now have a link to a law firm.